The fiber recommendation went from 0g to 25-35g daily in the 1970s.
— Sama Hoole (@SamaHoole) October 28, 2025
Not because new evidence emerged. Because the grain industry needed a health claim.
Breakfast cereal sales were declining. "Heart healthy whole grains" saved the industry.
Follow the money.
Showing posts with label 1970s. Show all posts
Showing posts with label 1970s. Show all posts
Tuesday, October 28, 2025
SAMA HOOLE: The fiber recommendation went from 0g to 25-35g daily in the 1970s. Not because new evidence emerged. Because the grain industry needed a health claim. Breakfast cereal sales were declining. "Heart healthy whole grains" saved the industry.
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