SAMA HOOLE on MEDITERRANEAN DIET: Context: Post-war scarcity, more physically active, not obese. Their actual diet: Lamb, goat, fish, cheese, eggs regularly. Meat at celebrations. Keys' interpretation: The olive oil and vegetables are responsible. He minimised the animal products.

The "healthy traditional Mediterranean Diet" is a hoax and was manufactured by politicians in the 1960s:

Here's how:

1960s: Ancel Keys studies Crete and Greece post-WWII.

Context: Post-war scarcity, more physically active, not obese.

Their actual diet: Lamb, goat, fish,… pic.twitter.com/ht5hiHJjQX

— Sama Hoole (@SamaHoole) November 25, 2025

The "healthy traditional Mediterranean Diet" is a hoax and was manufactured by politicians in the 1960s: Here's how: 1960s: Ancel Keys studies Crete and Greece post-WWII. Context: Post-war scarcity, more physically active, not obese. Their actual diet: Lamb, goat, fish, cheese, eggs regularly. Meat at celebrations. Keys' interpretation: The olive oil and vegetables are responsible. He minimised the animal products. As marketed today: "Mostly plant-based!" "Whole grains!" "Minimal meat!" Actual traditional Mediterranean: Greeks: Ate lamb regularly, loads of cheese, eggs daily Italians: Pork, fish, cheese, eggs abundantly French: Duck, butter, cream Spanish: Pork, lamb, seafood, eggs, cheese The marketed version is vegetarian fantasy. The actual diet was heavy in animal products. Traditional Mediterranean people weren't healthy because of olive oil. They were healthy because they: Ate real food Were physically active Weren't obese Didn't eat processed oils Ate plenty of animal products "Eat real food including meat" doesn't sell olive oil. So they sold vegetables and ignored the lamb.