This Wikipedia entry corroborates it.
The AHA remained small until the 1940s when it was selected for support by Procter & Gamble, via their PR firm, from a list of applicant charities. Procter & Gamble gave $1.5 million from its radio show, Truth or Consequences, allowing the organization to go national.[9] Procter & Gamble turned cottonseeds from a waste product of cotton production into something that could be sold as a supposedly "heart-healthy" alternative to its competition - animal fats, which were mostly saturated. Procter & Gamble were the inventors of the artificial trans-fat margarine called Crisco (Crystallized Cottonseed Oil), which was touted by the AHA as healthier than butter. We now know that the artificial trans-fat from partially hydrogenated vegetable oils are detrimental to human health. However, CLA (conjugated linoleic acid) is still being researched on its potential effects on human health, research has been overall inconclusive when it came to experiments on humans.
Procter & Gamble created the radio show, Truth or Consequences in 1940; it ran from 1940 to 1957. The producer was Ralph Edwards.
In the early 1940s, Procter, of Procter & Gamble, funded the American Heart Association as their Crisco oil product was causing heart disease. Sick. Brilliant but sick.
Here is the 1956 TV show.
No comments:
Post a Comment